Reasons You Should Be Advertising On Social Media In 2022

  It is very clear that businesses and the retail world are changing rapidly, and it’s up to each business to stay on top of current marketing trends. Brands will need to find new ways to market and sell and will have to adapt to the current times and trends to do so. Traditional forms […]

Google Ads vs Social Media Ads

  If you have a limited digital advertising budget, which channels should you invest in? For most eCommerce businesses, the decision comes down to Social Media advertising (ie. Instagram/Facebook Ads) vs. Google Ads (Shopping & Search). But, here’s the deal: It’s not an “either/or” situation, to generate real growth for your online store, you should […]

When Should I Invest In Google Ads?

The marketing world has changed drastically in recent years, and Google Ads is one of the platforms heading this transformation. Indeed, Google Ads is one of the most effective methods of paid online advertising today. When compared to other search engines, Google leads the way with 86.64% of the market share.  Google Ads allows businesses […]

Every Social Media Statistic you need to know

Social media advertising can provide ecommerce businesses with a great return on their advertising investment. While some advertising methods can take months to achieve results, a social media campaign can start to bring in leads very easily.  But in order to find success in social media advertising, you need to know how to analyze and […]